From management to social impact: Universities, hospitals, and family businesses

Resumen

We are living in a time of transformation in which public and private

institutions can no longer limit themselves to optimizing and postponing

internal processes: social legitimacy increasingly depends on the ability

to collectively generate tangible impact in communities. In Latin

America, this transition takes on specific nuances such as: deep-seated

inequalities, strained healthcare systems, asymmetrical institutional

trajectories, and family businesses that combine tradition with the need

for innovation—all of which create a scenario where management

focused on social impact becomes imperative and urgent. This book

offers a mosaic of research and case studies that outline how

universities, hospitals, and family businesses are reconfiguring their

practices, structures, and partnerships to respond to collective

challenges without losing their identity and mission.